This was the largest production I’ve ever directed. With the extras there were maybe 45 people on set. I wanted to challenge myself to see if I could manage a set that size and pull off a big elaborate oner with all these disparate characters.
I think I really do love the oner and its innate dreaminess but I also love how it pulls a production together like an organic Rube Goldberg machine. After we finally got the shot I think everyone felt equally excited by the video’s success. Filming this felt like we were all folk artists. It’s how I want all my sets to feel.